Google Trends may seem like a simple useless tool, but I think it's a great tool for bloggers.
Google Trends is a tool that lets you see what the top searches are. You can also put in any search terms any it shows you the popularity of that search as far back as 2004.
Those aren't the real gems of Google Trends though. The real cool part is that you can compare two or more search terms by separating them with commas.
For example I put in iPod, iPhone and here's what I got:
iPod iPhone
As you can see iPod has gotten a lot more searches that iPhone.
So how does this help bloggers? Well I tell you. Say you are writing a blog post about this cool iPod mod you found, but you weren't sure if you should title the post "Cool iPod Mod" or "Cool iPod Hack"
Just jump into Trends and put them both in. You would find that the keywords "iPod Hack" gets a lot more searches than "iPod Mod".
Enjoy!
-Thomas Flight
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